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How to Plan for a Successful HubSpot Implementation
Originally published on G2 .
Proper planning is vital for the successful implementation of HubSpot.
By dedicating time to carefully map out the implementation process and align it with their goals, businesses can ensure they fully leverage the powerful features and functionalities HubSpot offers.
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A 4-Part Framework for Diagnosing & Solving SEO Problems
Originally published on Search Engine Journal.
What was your reaction the last time you saw a dropoff or upwards spike in organic traffic to your site?
A common response among marketers is to quickly jump to the conclusion that Google’s algorithm is at fault.
By jumping to this conclusion too...
Migrating To HubSpot CMS: An SEO Walkthrough For New Users
Originally published on Search Engine Journal
Migrating to any new CMS or marketing automation system is a challenge. From publishing content to making sure your pages are well optimized, there's a lot you need to do to be successful.
If you're new to HubSpot CMS, here is an SEO roadmap that will...
Paul is the most dedicated marketer I’ve ever worked with. He’s extremely talented at identifying opportunities for clients and never fails to follow through with a strategic plan to execute on his recommendations. He’s also incredible at visualizing data; If you have data that you need to chart or understand, you go to Paul.
Paul is great at leading inbound marketing strategy in a creative and effective way. He is always able to make data-driven recommendations that produced results for our clients. The combination of his great client relationships and comprehensive analytics knowledge made working on accounts together a great learning opportunity for me.
Paul is my go to when it comes to seeking SEO and inbound marketing advice. For example, I have a new client and as I described prioritizing local SEO activities for this client, Paul reminded me of how important it is to localize CONTENT on the blog, too. It was simple but very effective advice that comes from years of experience,
